It is not easy to open your own restaurant business. Just ask Leonardo Gonzalez Dellan who is a newcomer in the food industry but a seasoned entrepreneur. There are a number of things to decide about such as the location, name of the restaurant, financing option, hiring employees and purchasing equipment.
The first things to think about are the name of the restaurant, the concept and the location. Your restaurant’s concept is important – it could be a fine dining establishment or it could be a casual dining place. In line with this is choosing the cuisine such as Indian, French, Chinese or Italian.
Knowing this, you can move on to the next important factor which is the location. This is important because it will impact the success of the restaurant in a major way. Make sure to choose a location where there is a lot of foot traffic and enough parking provided for diners. If the space used to house dozen of restaurants before but closed after a few months of operation then you might want to consider other locations.
Next is to decide the name of the restaurant. This part is quite fun because you get to explore many possibilities. It should have a special meaning or it could be related to the location or concept of the restaurant.
After the above checklist is completed, it is time to create a business plan. This will help you identify any possible problems that might arise in the future and it is also needed to get approved for the financing. One of the main reasons why many who wish to open a restaurant are not able to is because of the lack of financing. Approval might be hard but it is not impossible with the right business plan.
After which, Leonardo Gonzalez Dellan suggests that it is time to decide on the restaurant’s design, its menu, purchase the equipment needed and hire the appropriate number of workers with the right skills. Lastly, to make sales and profit, marketing is necessary to let people know about your business. There are many channels to tap into such as traditional marketing and digital marketing.